OUR SERVICES


ICEMEDIA - your digital transformation experts, right from start through to finish.

We are that agency that gets you, gets your customer and gets that the digital space is no longer just some code thrown together, it's about optimising the experience for your customers.

Here at ICEMEDIA we delve deep into that, your customers experience and how we can improve every aspect of it through our well-honed digital expertise in user experience, web development, web integrations and engaging content. 

ICEMEDIA Services
27 years in the market
60+ staff, based in Australia
1200+ projects completed

Our services include


Digital Transformation

Digital Transformation

ICEMEDIA can guide you through steps to help transform your organisation to capitalise on the opportunities offered by the digital age. To do this successfully you will need a partner that: focuses on the business objectives; designs a solution from the customer's perspective; understands how to select the right technology or technologies; has the ability to successfully integrate multiple technologies; and can help guide the change management process.

We can also show you how to get closer to your customers, understand them better and how to talk with them on a more personal level.

Digital Marketing

Digital Marketing

Incorporating digital channels into your marketing mix can improve both the effectiveness and measurability of your marketing activities. To make the most of digital channels your focus needs to shift from a campaign-based approach to continuous customer engagement.

Quality customer data underpins effective digital marketing communications activities and also supports more effective use of traditional media channels. ICEMEDIA can bring together data from across your organisation, from external channels and even reach back into your customer's history, before you have engaged with them. We can identify gaps in customer data and design strategies to enhance customer profiles.

ICEMEDIA can work with you to extract the best possible value from your marketing investment, in both online and off-line channels, and we can help you measure and analyse the effectiveness of all activities.

Online Self-Service

Online Self-Service

Customers now expect that they can complete services online. And they expect the process will be quick, easy and highly intuitive. ICEMEDIA works with leading government and corporate organisations, creating online experiences that enhance the customer engagement.

We have some guiding principles: focus on improving rather than replicating the offline experience; consult widely and test extensively; design from the customer experience down to the technology rather than the other way around; and don't design with a focus on saving costs. Get the experience right and your customers will love it and want to use it. And then you'll reap the financial benefits.

Design & Development

Design & Development

ICEMEDIA designs from the customer experience down to the technology, rather than the other way around.  Our goal is a customer experience that is quick, easy and highly intuitive.  Plus allowing for the multiple different pathways customers use to navigate to what they are looking for.  And to create the optimal experience on whatever device the customer chooses to use.

We develop to the highest possible standards.  Quality code, robust and reliable solutions that you can rely on to simply work.  Our teams use both agile-based and waterfall approaches, tailoring the approach to your projects needs and the way you prefer to work.  

ICEMEDIA's systems and processes and our focus on effective project management means that you can have confidence your project will be delivered on time on budget ... and will meet your expectations.

Website Integrations

Website Integrations

Websites are now an important channel for organisations to engage with their customers.  Often the principal channel.  This means your website will most likely need to interact with the various business systems that support your business operations:  ERP's; CRM's; HR systems; contact management systems; and various other systems.

ICEMEDIA's skilled and experienced technical team can integrate into your web presence, the systems needed to manage interactions with your customers.  We can also guide you on data management and the movement of data across different systems.  So real time data can be used to create personalised experiences for your customers across all of your customer touch-points.

Mobile

Mobile

ICEMEDIA conceives, designs, develops and supports mobile web and mobile apps.  We have developed apps using Native, Xamarin and React Native technology.  Apps that are fully integrated with websites.  And apps designed to work across platforms such as tablets to support enhanced B2B interactions. 

We also create non-app mobile web solutions.  Our consultants will guide you to the most effective solution to meet your requirements and budget.  Our CXD team will then design an optimised mobile experience.  And our skilled technical team will then build, test and support your mobile solution, including uploading to the app stores.
 

Accessibility & Usability

Accessibility & Usability

ICEMEDIA has been creating websites, intranets, extranets, mobile solutions and software applications to meet WCAG 2.0 level accessibility conformance for many years. All members of our design and development team have been trained to understand what's required to meet accessibility conformance. We develop most web assets we create to AA level and have even undertaken projects to conform to AAA level.

Our specialist accessibility team regularly undertakes accessibility audits and accessibility remediation.

ICEMEDIA's customer experience design (CXD) team engage with your target audiences to fully understand their requirements.  They then design solutions that are quick, easy and highly intuitive to use, with multiple pathways to information.  Our CXD team also plans and  undertakes usability validation testing to ensure designs meet your customers' expectations.  

Personalisation

Personalisation

The tools to personalise have been available for a number of years. And customers are increasingly expecting organisations to treat them as individuals. So how do you create a personalised experience for your customers? That's where ICEMEDIA comes in.

We work with you to: implement effective data capture at key customer contact points; segment and profile your customer data; create a single view of your customer; create personas for your different customer types; and help set-up your website and other digital channels to create personalised experiences. These enhance the experience for customers.  And at the same time, help you better achieve your business objectives.  

Want to find out how you can get closer and more personal with your customers? Then contact ICEMEDIA.

Intranets & Extranets

Intranets & Extranets

Many organisations have used intranets as little more than document repositories or places where you can do a few simple HR tasks. But today, many organisations recognise the potential for intranets and / or extranets to serve as the hub that business revolves around. They are evolving to: information repositories rather than document repositories; being collaboration points; training hubs; social hubs; and many other functions that can transform and enhance the way you work.

ICEMEDIA works with leading Government and corporate organisations to plan and implement intranets / extranets to support all aspects of their business. ICEMEDIA has planning tools and processes in place to tease out your requirements and to identify potential new features and functions to improve the efficiency of your organisation.

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